Without status, people feel no purpose. They're not part of anything. We know how to make everyone count.
Behavioral science with teams at:
A few high performers seem incredibly engaged with their work, while everyone else behaves as if they really just don't care.
Status asymmetry.
There is nothing to protect if they don't have a place they belong. Status provides belonging.
Not everyone can have a cool job, but everyone can be a cool teammate.
Everyone does four things: Spin the Wheel of Fun Stories, describe the responsibilities they own, describe the responsibilities they share, and identify the type of archetype they are trying to be for their teammates. By the end of an hour, everyone has new status as a teammate, and the team gets a lot closer to The Super Friends.
Bespoke AI software, branded as yours, that holds the new behavior in place after we leave.
Ongoing advisory until the new behavior holds on its own.
"We were clear on our development focus for the year. What was much harder was identifying the right partner to work with, one that is innovative and nimble, could bring best practice and industry experience, and keep our team engaged and challenged. A tall order, and one that the Glinda Group knocked out of the park!"
Sarah Waite · CHRO, Second Harvest Heartland
"I had sky-high expectations for Jordan and Laura, and they exceeded them. Their contributions to our business have been broader and more impactful than I ever could have imagined, and I want more."
Darryl Kelly · CEO, Aspect Software
Glinda was founded on the idea that organizations change fastest when scientifically validated techniques become fun. Meet the two people who built a practice around exactly that.
Laura's work is proof that you don't need a spotlight to create lasting change. From her years at Target to her leadership in tech and HR, she's helped build teams where people grow, businesses weather storms, and the numbers improve almost by accident, because people come first. She doesn't claim to have all the answers, but never stops searching for better ones.
Laura on LinkedIn →
Thinker / Doer is an apt description of a career defined by insatiable curiosity and a bias for action. From finance to internet to hospitality to HR tech, Jordan has a knack for influencing people and building new things. Despite a long list of accomplishments, what he actually thinks about are the connections between them.
Jordan on LinkedIn →We'll tell you what pattern is likely underneath, and what an intervention would look like for your context.
What Else Hurts?