False beliefs persist because they're never named. We surface them, then change them.
Behavioral science with teams at:
You can show the data ten times. The team's behavior says they still believe the old narrative. The data doesn't win.
Belief persistence (motivated reasoning).
Beliefs are sticky because they protect identity. Data doesn't win against identity-protective beliefs — naming the belief does.
Co-occurs with culture-vs-artifact gaps and decision avoidance.
Half-day. We map the beliefs against the artifacts, name which beliefs are no longer load-bearing, and walk the team through revising them. Beliefs change in the room; the team takes the revision with them.
Bespoke AI software, branded as yours, that holds the new behavior in place after we leave.
Ongoing advisory until the new behavior holds on its own.
Indicative figures from past engagements; your numbers will be measured against your baseline.
"We were clear on our development focus for the year. What was much harder was identifying the right partner to work with—one that is innovative and nimble, could bring best practice and industry experience, and keep our team engaged and challenged. A tall order, and one that the Glinda Group knocked out of the park!"
Sarah Waite · CHRO, Second Harvest Heartland
"I had sky-high expectations for Jordan and Laura, and they exceeded them. Their contributions to our business have been broader and more impactful than I ever could have imagined, and I want more."
Darryl Kelly · CEO, Aspect Software
We'll tell you what pattern is likely underneath, and what an intervention would look like for your context.
What Else Hurts?